They redesigned their sales organization

Sales leaders who rethought their territory structure, planning and team organization, backed by results and key learnings.

Maxime Grand (DBI group) and Patrice Carré (DIM) in a DIM showroom

Case study

Design territories

DIM: behind the scenes of a successful territory redesign

116

sales territories in grocery retail

5,400+

customers covered every day

2

national territory maps managed in parallel (hypermarkets and supermarkets)

100%

of territories redesigned at the same time

With 116 territories in grocery retail and over 5,400 customers to cover, the DBI group (DIM and Playtex) chose Datakiss Territory Planning to rebalance its territories, run two distinct sales organizations and secure every decision with reliable, shared data.

Read the case study
More than 150 companies plan their sales force with Datakiss
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David Covin, Sales Director of the Havea Pharma BU, in front of a shelf of health products

Havea Pharma: assessing and rebalancing its sales force workload plan

How Havea Pharma assessed the workload of its 35 pharmaceutical sales reps and rebalanced its territories with Territory Planning: average workload brought down from 104% to 98% and 30% fewer overloaded territories.

Design territories
Health & pharmacy
havea-pharma-sales-force-workload-plan
Maxime Grand (DBI group) and Patrice Carré (DIM) in a DIM showroom

DIM: behind the scenes of a successful territory redesign

How DIM rebalanced all of its territories at once, managed two maps of France (hypermarkets and supermarkets) and gained in fairness and travel time with Datakiss Territory Planning.

Design territories
Textile & fashion
dim-sales-territory-design
Anthony De Jésus, Activity Coordinator, and Pierre-Yves Delorme, National Sales Director at Ferrero

Ferrero: the recipe for optimal field coverage

How Ferrero redesigned the territories of 430 sales representatives across 29 regions in record time with Datakiss Territory Planning.

Design territories
Food
ferrero-field-coverage
Nicolas Wagner, National Sales Director at Bel, outdoors

Bel: organizing the sales front line and measuring impacts in real time

How Bel adjusts its field organization throughout the year and measures the impact of every decision in real time with Datakiss Territory Planning.

Design territories
Food
bel-sales-force-organization
Portrait of Olivia Walker, Sales Development Manager at Affinity Petcare France

Affinity Petcare: distributing its sales representatives' workload more effectively

How Affinity Petcare objectively assessed its sales representatives' workload, secured an additional position and reshaped its territory design with Datakiss Territory Planning.

Size
Pet food
affinity-petcare-sales-workload-balancing
Victoria Poreaux, Sales Force Business Analyst at Kellogg’s, during the interview

Kellogg's: professionalizing its call policy

How Kellogg's evened out the workload of its 66 territory sales representatives and unlocked a potential of 4,000 visits with Datakiss Territory Planning.

Design territories
Food
kelloggs-call-policy
Brice Mathé, National Sales Manager at Melitta, at the Melitta offices

Melitta: adapting its field organization to evolving channels

How Melitta aligned its field coverage with its channels and category priorities, and rebalanced its territories with Datakiss Territory Planning.

Segment
Home & small appliances
melitta-field-sales-organization
Portrait of Nicolas Andries, National Sales Director at GB Foods

GB Foods: putting business goals back at the heart of field activity

How GB Foods brought its teams' workload under control and refocused field activity on its business objectives with Datakiss Territory Planning.

Design territories
Food
gb-foods-sales-force-workload-plan
Portrait of Rémi Ginoux, Sales Support Manager at Barilla

Barilla: updating sales coverage pressure and reorganizing its regions

How Barilla rebalanced the workload of its 94 sales reps, reorganized its 12 regions and gained five points of weighted distribution with Datakiss Territory Planning.

Design territories
Food
barilla-sales-territory-redesign
Home & small appliances
Pet food
Textile & fashion
Personal care & beauty
Health & pharmacy
Beverages
Food
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