Design
Build balanced, fair, and defensible territories
Territory Planning builds your territories on actual workload. You adjust them as the market changes.
There is a gap between strategy and the field
After years of successive adjustments, your territory structure has evolved without ever being redesigned. The result: unnecessary mileage, unbalanced portfolios, and increasingly inefficient market coverage. Every reorganization becomes harder to justify.
Territory design is not something you inherit. It is something you manage, with reliable data, simulations, and decisions everyone can understand and defend.
Designed for leaders who decide on facts
Executive & Sales Leadership
Make defensible decisions and build a sales organization that supports your growth.
National Sales Management
Manage your organization on objective data. Adjust your territories to the reality of the field.
Sales Ops & Commercial Excellence
Make your analyses reliable with a method that proves your impact on results. Your team saves time.
Human Resources
Retain your talent. Give every rep a fair and balanced workload, and strengthen your employer brand.
What good territory design changes
Your resources where they matter most
You get optimal market coverage. Your resources follow your priorities in the field.
01
Less driving. More selling
Put an end to unnecessary travel. Visit costs, time on the road, and the associated carbon footprint all come down.
02
Fair territories, all year round
Your setup does not go stale after the first change. You adjust your territories at the pace of your business.
03
Design, in detail






01
Leverage your geographic data
Are you visiting the right points of sale? Map your field coverage with advanced filters. Identify isolated points of sale, high-potential or underused territories, and refine your coverage with geographic filters and points of interest (POIs).
02
Adapt your sales coverage
Reassign customers or transfer a territory without friction. Teams change, assignments follow, and you keep control of your coverage.
03
Automate territory balancing
Add, edit, or remove assignments. Territory Planning rebalances territories on the numerical criterion you define. Compare scenarios in instant simulations before you deploy.
04
Stay ahead of workforce changes
Part-time schedules, leave, turnover, relocations, overnight stays: you add your workforce constraints in a few clicks. Workload is recalculated to keep territories balanced as your organization evolves.
05
Target your hiring
Simulate adding a new rep, and the tool identifies the best city to hire in and balance your territories.
06
Make evidence-based decisions
No more guesswork. Clear, factual reporting, and every indicator you need to manage your business and defend your decisions to your executive committee.
You are in control. We make the territories hold
Local SMB or international enterprise: the challenges differ, the standard does not. You choose the level of support you need.
Option 01
Self-service
You keep control of the tool, with guided onboarding, clear documentation, and a customer service team that answers fast. You plan on your own, without flying blind.
Option 02
Expert-led
Our consultants challenge your assumptions and build with you a balanced territory structure you can present to your executive committee.
Frequently asked questions
How does Territory Planning calculate travel?
The tool models your salespeople's travel times. Workload reflects the day-to-day reality of your sales force, without approximations.
Can I prepare changes without modifying the current organization?
Yes. Create independent simulations and validate a scenario before applying it to your organization.
Does the solution adapt to teams of different sizes?
We support both growing businesses and large companies going through a reorganization. Our modular model adapts to your maturity and your needs.
Does Territory Planning connect to my CRM or ERP?
Yes. Territory Planning already connects to several CRMs and ERPs. If your system is not supported natively, we build a dedicated API to connect it to your environment.
Does Territory Planning account for my constraints (regions, postal areas, panel zones, bricks, etc.)?
Yes. You define your own territory rules, from administrative regions and postal areas to panel zones, bricks, existing portfolios, or your own field constraints.
Is my data secure?
Yes. Your data is hosted in France with an ISO/IEC 27001-certified provider, in a GDPR-compliant environment.






Let’s talk about your territories
30 minutes with a Datakiss specialist to see how Territory Planning balances your territories from your own data.
The other pillars
Our latest resources

In-store execution
October 22, 2026
Heading for Spain: a market to discover
Mercadona, private labels, in-store execution: Matthieu Laval (Nestlé) shares his keys to succeeding in the Spanish market.

Sales planning & visits
October 22, 2026
Spanish pharmacy: the power of recommendation in the age of data
22,000 pharmacies, mostly independent: how pharma companies cover the Spanish market. Insights from Juan Pablo Arán, Beiersdorf.

Sales management & performance
August 7, 2024
SMART(E) objectives for field sales
Around a third of salespeople don't believe in the way their objectives are set, and think that the processes used lack transparency. Is this enough to explain


